I try to explain what Lympo is in a few lines: Lympo begins his day at the beginning of 2018 with an ICO that reaches his hard cap. It is an app based on blockchain ethereum that tends to monetize collecting the fitness data of its users. Their plan is to resell these data to third-party apps that want to advertise on Lympo. For users this is already done automatically in virtually all the Internet: do you know the advertisements that are on Facebook, Google or Youtube? Well, those are your data sold to companies trying to advertise themselves on these giants corporations. Lympo asks to have our fitness data (when we do an exercise or let's run for example) and in return gives us LYM, the Lympo token, that we can use to buy Nike, Adidas and many other brands in their official store.

Lympo is one of the few ICO that is following the roadmap and even doing extra things: from ICO to today Lympo has managed to be listed on several exchanges including Kucoin, Gate.io, Coinzest and many others. They have developed an app that rewards their users for making squats, and their official app that offers physical challenges in exchange for LYM. They have partnered to sell international brands such as Nike, Adidas and Timberland on their official shop, launched less than a month ago, perhaps the only one in the world or one of the few where to buy products of important brands with cryptocurrencies. But most importantly, they have close international partnerships with world-class figures such as Caroline Wozniacki and Mark Cuban. And it is with the latter that yesterday gave the official launch of their App in the US with a press conference held by Mark Cuban and Tony G. Here's what they said:

Antanas "Tony G" Guoga:

It's a real pleasure, just flew into Dallas and Mark is a brand, a worldwide brand and we want to make Mark much bigger in Europe. Lympo is a Lithuanian app and is coming to America, we want people to be healthy here, people to be motivated and that's what lympo tokens are all about. It's basically frequent-flyer points for staying healthy on your phone and what I'm really proud of, is that Mark already downloaded the app and is gonna probably set up his own challenge which is really exciting! That's probably the highlight of my day! You're very inspirational, the team is inspirational, we all watch in Europe, I think we have a lot of followers and Lympo now is becoming international. It's the first day that we're actually launching it in America. It's very basic: we want people healthy, we want people motivated and we want them to be tracking their data and owning their health data, so whatever the exercise they do they will track it. We will have Lympo squat app out very soon as well. It's actually really booming on the Apple Store and the future is looking very exciting!

Mark Cuban:

Thank you for the partnership. I'm also obviously a big believer in physical fitness but I'm always looking for unique technology plays that can create advantages for the users which is why I downloaded the app. There were quite a few connections that caught my attention initially when you start working with Caroline. She is now married to former Dallas Maverick David Lee and with Caroline I've been friends for a long time. She spoke highly of it and when I saw that you were tokenizing it I thought that was a unique opportunity: I'm a big fan of using tokens to create a network marketing, in effect as you know with the Mavs we're working on a payment gateway so this will be an opportunity for lympo tokens at some point, hopefully in near future. You'll be able to work out, earn lympo tokens and be able to buy mavs ticket, merchandise, and other things. It's an incentive for people who need to work out more or just want to challenge themselves and as you integrate into other apps, the leverage opportunities are just going to grow so we're excited about it. I am excited about it, I am a user and Tony is going to teach me how to add new challenges. I worked out today so I was looking to see what kind of challenges I can add up because we're all looking for ways to incent ourselves to keep on working and get fitter.

The interview proceeds and both seem excited and enthusiastic about the possibilities of Lympo and this new partnership. You can see the full interview here.

My final thought

I'm with Lympo from the PRE-ICO, since I was looking for new opportunities and new innovative and interesting start-ups. He invested in Lympo because I saw in their team an effort in the use of social media and Telegram especially that I did not see in any other ICO. Over time, despite the huge pump and dump of the price you can see on CMC, they were one of the few who kept their promises: they arrived on the exchanges, they developed the app, they have and continue to do a huge job on social networks, they have made important partnerships but above all they have not lost the initial enthusiasm that actually seems to be reinvigorated!

I am happy with the work they are doing and as I told Tony I think Lympo's future is more than brilliant. The app will have features as well as remunerative, even cool as for example the ability to share your workout with your photo and the application widget. The app is user-friendly and is approachable even by those who have never heard of blockchain and this is a huge advantage. Unfortunately, for now, the App is downloadable only if you live in the US because they decided to bet first on the US market but soon it will be downloadable for us other common mortals.