UFC announced on Saturday that the UFC Fight Night Beijing Championship will be held at the Cadillac Arena in Beijing on Saturday, Nov. 24.
This is the first time in history to be held in Beijing. Following a successful hosting last year in Shanghai, China, the world's leading mixed martial arts group, UFC plans to offer Beijing fans another memorable day this time.
Over the past few years, UFC focused on finding and training top Chinese players at Octagon. UFC fans scattered around the world have attracted fans in different weight classes, including Li Jing-ryang, Songyadong, and Li Shanan, Song Kenan and Liu Pingyu.
" We are focusing on the Chinese market as the next task for the growth of UFC and mixed martial arts, and securing the Chinese market is more important than anything else for the international success of UFC. "I have conveyed my aspirations.
UFC plans to hold the event jointly with Endeavor China, a Chinese branch of Indever, a global sports, entertainment and fashion company. Indeber China President Michael Ma said, I am very happy to present the UFC, a global mixed martial arts group, to Chinese audiences once again. The popularity of mixed martial arts is soaring in China, and I have high hopes for the UFC to be the best for the growing Chinese fan base. "
The Beijing competition will also feature tire maker General Tire Co. " The main customer base is the adventurous consumers who are " capable of doing it anywhere, " said Mitchell Golgress, the Asia-Pacific marketing team chief for General Tire. " We are very happy to take an adventure to Beijing, where tradition and modernity blend along with UFC. "
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