The three-time champion of the NBA and new star of the Lakers is an icon of elegance and originality based on exclusive brands and luxury accessories.
LeBron James is a show in its purest form, on and off the track. His lifestyle, his extravagant way of dressing and his bold poses on social networks make him an icon of reference not only for his fans but also for the fashion industry, the pink press and the star system.
The new star of the Los Angeles team arrived at what will be his new home in a helicopter. Traffic problems apart, the three-time NBA champion is clear that he wants to dazzle Los Angeles by all means and routes.
It is not something new for him, because in the three teams in which he has been left his mark both on the court and in his public appearances.
Dressing up to 2.03 meters tall is not easy, but LeBron has certainly achieved it with an elegance and character that is worth commenting on.
So are the outfits of the basketball star:
Fixed but informal
And is that instead of wearing pants, James walked through the area of the bay in a suit composed of American jacket and tight shorts, white shirt and dark tie. The player combined the outfit with high socks, sunglasses and a crocodile handbag. The American website ESPN estimates that the total cost of clothing amounted to $ 45,000.
The forward took all the flashes with this model, made to measure by the designer from New York, Thom Browne, who is precisely in charge of dressing the staff of FC Barcelona off the field of play -flights, galas, ceremonies, etc. - during the next 3 years. In fact Messi has already released one of the styles and his styling has gone viral.
Currently the brand is sold in more than 300 of the main department stores and specialized stores, in 40 countries and in 31 own stores in New York, London, Milan, Tokyo, Hong Kong, China, Singapore and South Korea.
"I have always believed that world-class athletes are the best models and they are inspiring, and the image of the players with the dresses shows the confidence and individuality that inspire today's youth," said the designer, commenting on his recent association with the Blaugrana club.
If you doubt, LeBron, with whom he has collaborated on many other occasions, has been one of its greatest supporters.
Send the hanger
At 33, the NBA star lives a kind of second youth.
The player, according to journalist Bill Simmons, spends more than one million euros a year on the care of his body. It has several personal chefs and masseurs, cold and hot water baths, receives treatments with liquid nitrogen and has a personal gym at home.
"LeBron replicates in his home the gymnasium of the team he is on, with all the equipment, he has two personal trainers, wherever he goes, he has one with him, he has chefs, masseuses, and he has all the science on how to sleep Everything he does in his life is built for basketball, to stay on the court and be as healthy as possible, "Simmons said.
It not only works but also decorates it. LeBron is tattooed in the studio of Keith "Bang Bang" McCurdy, from New York. This exclusive artist also has Rihanna, Justin Bieber and Katy Perry among their clients, with minimum prices of 420 euros per hour.
100% Sponsored
The biggest star of the NBA since retiring Michael Jordan has a life contract with the sports brand 'Nike'. It is the longest-standing agreement in the firm's 44-year history and, according to ESPN, initially spoke of an income of more than 300 million euros. Later, Maverick Carter, a friend of the player, confessed to GQ magazine that the contract was signed for much more money, an incredible figure that could be of 1000 million dollars.
The link between LeBron and 'Nike' began on the eve of the Draft in 2003. Currently, it is the player for whom the brand manufactures and creates a greater number of shoe models.
Be that as it may, both the player and his family have no problem in terms of sportswear in his closet. T-shirts, sweatshirts, caps, ... The image of James is the best advertisement in history.
When the tracksuit is removed, the eaves are often seen with leather jackets, modern pants and hats. The glasses are also one of its essential accessories.
It has been the image of luxury brands as for the 'Audemars Piguet' watches, with its own collection and price not suitable for all pockets.
Not a fool's hair
Nick Castemanos is in charge of grooming the honorable basketball player. This hairdresser that LeBron met during his time with the Heat, moved from Miami to Cleveland to continue working with him. LeBron convinced him to leave behind his entire client portfolio in Florida and go with him to Ohio.
"He is a most boring client because he gives a little bit of haircut, and the beard is the most important thing for him, it's my hardest haircut because he has good hair," says Nick.
"El Rey" is a meticulous and perfectionist man who likes to take care of details, something that is reflected very well in his beard, in his way of dressing and in his statements:
"If they had not tried to beat me I would not have discovered that I am invincible."
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