Football no doubt is one of the most lucrative sport in the world with millions of dollars exchanging hands in lifting trophies, endorsements and match day revenue by the large fan base. With the release on the club with has the biggest market potential as Madrid leads. Well, this might be a cheering news to all Madrid fans following a very poor outing in the league season but will have to console themselves as they reclaimed their place in club football ranking as the most value football brand in world. This emanated from Brand France, a leading independent world brand valuation consultancy that releases top 50 valuable clubs annually. The criteria are always base on income flow and as well success on the field of play.
1. Real Madrid: $1.65bn
Madrid made in to the top ranking for first time in a decade following their three consecutive season dominance of the UEFA Champions league which saw their revenue improved by 27%. The movement of their start player to Juventus in Cristiano Ronaldo may have added another boost to the income flow but with the summer window fast approaching, looking at Madrid uneventful season, a lot of money in pay cheque go on players purchase of which Chelsea play maker Eden Hazard is on the list. Their activities in the transfer market will take a huge toll on the overall value by the new season.
2. Manchester United: $1.47bn
Coming second on the list is most successful club in the English premier league: Manchester United after dominating the rankings for years and now pecked below Madrid. This is as a result of a fall in revenue of the club by 6% over the last one year which may be attributed to some unstable run of form recently which has cost them UEFA champions league football next season and no major domestic or Champions league trophy when compare to their elite counterpart as well a huge wage bill of players. With the intending introduction of sport director to the team next summer, United will be undergoing a major rebuilding next season with a lot of cash to spend as well in the summer on players if they must compete with reclaim their spot once again.
3. Barcelona: $1.39bn
Many will be surprise to see Spanish Champions Barcelona on the 3rd spot to make in two Spanish clubs on the top 3 most valuable clubs. Barcelona saw an increase in revenue by 12% but this didn’t help in closing the gap with their league rivals as a result of decreasing dominance of the UEFA champions league which has eluded them for almost four seasons running after a humiliating 3-0 overturn by Liverpool in this season competition. A run of wage bills of players on the other hand has affected the club recently.
4. Bayern Munich: $1.31bn
The German side has seen their revenue rise by 13% and has kept their foot on the pedal in dominating the Bundesliga and will be crown champions if they can defeat the opponent this weekend or manage draw but have performed badly in Champions league football in recent years.
The other clubs which made the top 7 are as following
5. Manchester City valued at $1.26bn and under Pep Guardio has maintained dominance of the English league for two consecutive seasons now.
Liverpool: $1.19bn takes the 6th spot after breaking the $1b make for the first time as well as a whooping 20% increase in revenue as a result of two successive UEFA Champions league finals football.
The 7th place is occupied by Chelsea at $968m having lost 2% on their revenue to indifferent seasons as well absence of Champions league football.
On the 8th place is French giant Paris Saint-Germain valued $914m, leapfrogged Arsenal after 21% increase in revenue by their continued dominance of the french league but a poor outing in Champions league could have improved on the revenue base.
Arsenal drops to 9th at $885m as they continue their transition under new manger Emery couple with absence of Champions league football but should they win the Europa league next two weeks, this will boost their income base by 2020.
On 10th is Tottenham Hotspur at $758m despite no having won any major trophy has participated in the champions league for the 4th consecutive season as well has no activity in the transfer market in the last 12 months.
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